Recruitment and Quality Control
The respondents in your groups are the real ones
In China, recruitment is where research most often goes wrong: professional respondents, borrowed identities, recruiters who coach people through the screener. Our procedures stop all of that before anyone reaches your group or your survey.
Recruitment
Our own recruiters, hidden screener questions and a database that keeps repeat and suspect respondents out. Read more →
Qualitative Quality Control
The checks on every qualitative project, so the right people turn up ready to talk. Read more →
Quantitative Quality Control
Pilots, location checks and back-checks behind every completed interview. Read more →



